Ethan Dunsford
The coursework of this Masters Degree program is essentially divided into four categories that work together to produce the best material for each communication style and product. I have made available the complete list for reference on the right hand side of this page. The student learns methods and concepts in each course that form the foundation of the skillset they will take with them beyond graduation.
The critical course outcomes are mastered in each classes' coursework and tangible results, for example, in the visualization course (TWC 214) can be demonstrated when color, shape, and direction of patterns prove there are better ways to graphically present information. These guideposts are present in each grant proposal, technical report, website design, or chart and can be crucial to user experience and targeting the correct audience.
Considering the students as being the project manager of all these communications styles allows students to develop more of a complete ownership in the process and the results they are trying to achieve. Knowing who the user of the final product is, and what the audience needs is a key outcome of all communication. This curriculum deals with cultural and language barriers and how to make multiple verisons of the same type of deliverable that can be shared over different media. Just as important, TWC 551 teaches the rules and conditions of the ownership of all this intellectual property when it is is completed.
This program has allowed myself as a veteran communications professional to retool and add new skills and thought processes to my career and I would recommend it to anyone who needs to communicate as part of their current job, or future profession.
Rhetorical Knowledge
Recognize and understand the ways in which genres shape communication
Understand the importance of user-centered design
Analyze, articulate and respond to the needs of specific audiences and communication situations
Apply conventions of genre and form appropriate to specific audiences and contexts
Critical Thinking, Analysis, and Research
Practices and Processes
Technology
Courtesy: Arizona State University